100s of gift ideas
Christmas gifts to
soften the season
Christmas gifts to
soften the season
discover 100s of gift ideas
organic baby & kids sleepwear
This year, as we celebrate our 10th birthday, we’re proud to help families sleep better with soft, sustainable sleepwear. Shop organic cotton & bamboo sleepsuits, pyjamas, and more.
the softest essentials
Our supersoft organic baby clothes are crafted with love & kindness from the highest quality organic cotton, bamboo and other sustainable fabrics.
Big news for little wardrobes – KIDLY is now part of the MORI family! The same design-led products you loved, now brought to you by our award-winning brand as: KIDLY by MORI.
free delivery
on orders over £75
easy returns
within 30 days
gift wrap
from just £5.95
personalisation
from just £4.95
get inspired on
Instagram
Join our growing community of 350k+ parents sharing the joys (and challenges!) of parenthood. From giveaways and expert tips to behind-the-scenes moments, there’s plenty to discover. Tag us or use #MORImoments for a chance to be featured!
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for 10% OFF
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join sleep club
£14.90 monthly sleepwear
why parents love us