Your Cart

We put the "oo" in Bamboo!

We put the "oo" in Bamboo!

world bamboo day - mori - bamboo baby clothing
Tomorrow (September 18th) is “World Bamboo Day” and it aims to increase the global awareness of bamboo’s benefits, which we love and support.

"The World Bamboo Organization aims to bring the potential of bamboo to a more elevated exposure – to protect natural resources and the environment, to ensure sustainable utilization, to promote new cultivation of bamboo for new industries in regions around the world, as well as promote traditional uses locally for community economic development." Read more on here

As a nod to the purity of nature, much of MORI's collection is made from ultra-soft bamboo fiber, which not only feels super soft against baby's skin but is also a fast-growing sustainable crop, using much less water to produce than cotton farming. Take a look at our collection here
Why Bamboo?

The story of the bamboo tree has been passed down from one generation to the next and was popularly told for motivation by American author Zig Ziglar.  This is the story:

When planted, watered, and nurtured for an entire growing season, the bamboo seed doesn't outwardly grow as much as an inch. One year and nothing!
Then, after the second growing season, a season in which the gardener takes extra care to water, fertilize and care for the bamboo tree, the tree still hasn't sprouted.
So it goes as the sun rises and sets for four solid years. The constant gardener has nothing tangible to show for all of his labor trying to grow the tree.
Then, along comes year five.
In the fifth year you again water and fertilize and protect the seed… finally, during the fifth year, the Chinese Bamboo plant begins to grow. In fact, it grows 90 feet tall in just 6 weeks!


"The same is true for our children" says Tina Nocera, Founder of 
Parental Wisdom.

Parents, who patiently work in teaching their children values and build strong character while overcoming adversity and challenge, grow a strong internal foundation. Had the Chinese bamboo farmer dug up his little seed every year to see if it was growing, he would have stunted the tree’s growth. We ask our little children to sit still and have patience. Much better lesson if we’re demonstrating that behavior.


mori baby bamboo clothing

Get 15% off your first order

Plus, by signing up you'll be the first to hear about exclusives, new releases & MORI surprises...